
Steve Buscemi Fellow Kids
Mock cringeworthy attempts by brands, older people, or institutions trying to appeal to youth culture or seem relevant. Perfect for calling out inauthentic pandering.
Dimensions: 900 × 720px
Format: Image of Steve Buscemi in teenager clothes with skateboard, used when someone tries too hard to be relatable or hip
📖 Origin Story
Source: NBC sitcom "30 Rock" Season 6, Episode 6 "Hey, Baby, What's Wrong"
Creator: Tina Fey (creator/writer), Steve Buscemi (actor)
First appeared: Episode aired November 10, 2011, became meme in 2012-2013
Steve Buscemi's character dressed as a teenager with a backwards cap asking "How do you do, fellow kids?" became the perfect image for out-of-touch attempts to appeal to younger audiences or forced relatability.
🎯 How to Use This Template
Mock cringeworthy attempts by brands, older people, or institutions trying to appeal to youth culture or seem relevant. Perfect for calling out inauthentic pandering.
Pro Tips:
- 💡Use when marketing/PR feels forced or out of touch
- 💡Works for generational disconnect or corporate "hip" attempts
- 💡Can adapt the quote to "How do you do, fellow [group]"
😂 Example Ideas

Classic use showing inauthentic attempt to connect with youth

Adapted quote calling out fake relatability

Out-of-touch attempt to seem current and relevant
💡 Did You Know?
- •In the episode, Buscemi plays a private investigator going undercover at a high school
- •The scene is intentionally cringeworthy - that's the joke in the show too
- •30 Rock produced many other meme-worthy moments but this is the most famous
- •Brands sometimes use this meme self-deprecatingly when doing youth marketing



