I Bet He's Thinking About Other Women
Label the boyfriend as a person/entity, the attractive woman as something tempting, and the girlfriend as something being neglected or abandoned. Shows shifting interests or poor priorities.
Dimensions: 1654 × 930px
Format: Object-labeling format with three labeled elements: distracted person, temptation, and disapproving onlooker
📖 Origin Story
Source: Stock photography by Antonio Guillem
Creator: Photographer Antonio Guillem, image posted on iStock as "Disloyal man with his girlfriend"
First appeared: iStock - November 1, 2015 / Meme format - January 30, 2017
Distracted Boyfriend (also called Man Looking at Other Woman or Thinking About Other Women) became one of the most versatile object-labeling memes of the late 2010s. The stock photo shows a man checking out another woman while his girlfriend looks on disapprovingly. It exploded in August 2017 as a perfect template for showing temptation, shifting loyalties, or choosing between options. The meme won "Meme of the Year" at the 2018 Shorty Awards and inspired countless parodies, including real-life recreations and artwork.
🎯 How to Use This Template
Label the boyfriend as a person/entity, the attractive woman as something tempting, and the girlfriend as something being neglected or abandoned. Shows shifting interests or poor priorities.
Pro Tips:
- 💡Classic setup: [person] being distracted from [old thing] by [new shiny thing]
- 💡Can be used for fandoms, politics, technology, relationships, anything
- 💡The girlfriend's judgmental expression is crucial
- 💡Discovered photos from the same shoot show the full "story" arc
😂 Example Ideas
Classic distraction from healthy choice by temptation
Tech industry priorities
Procrastination and distraction from duties
💡 Did You Know?
- •Photographer Antonio Guillem didn't know what a meme was until this went viral
- •Multiple photos from the same photoshoot exist, showing the full relationship drama
- •A "Distracted Girlfriend" version exists showing role reversal
- •Sweden's Advertising Ombudsman ruled the meme "sexist" when used in ads in 2018
- •Real-life recreations in Cape Town and at Comic-Con went viral
