
Be Like Bill
Use to promote good behavior, common sense, or basic etiquette by contrasting it with annoying behavior. The format is passive-aggressive but friendly, making it perfect for calling out bad behavior without being too harsh. Works for online and offline situations.
Dimensions: 913 × 907px
Format: "This is Bill. Bill [does smart thing]. [Consequence]. Be like Bill."
📖 Origin Story
Source: Facebook
Creator: Eugeniu Croitoru
First appeared: Facebook page "Be Like Bill" (October 2015)
A simple stick figure named Bill became the embodiment of ideal internet behavior. The format "This is Bill. Bill does [good thing]. Bill is smart. Be like Bill" spread virally as a way to passive-aggressively promote better online etiquette and common sense.
🎯 How to Use This Template
Use to promote good behavior, common sense, or basic etiquette by contrasting it with annoying behavior. The format is passive-aggressive but friendly, making it perfect for calling out bad behavior without being too harsh. Works for online and offline situations.
Pro Tips:
- 💡Keep the "This is Bill" structure
- 💡Contrast good behavior with common bad behavior
- 💡Can be gentle reminder or pointed criticism
- 💡Works for any topic where people need to behave better
😂 Example Ideas

"This is Bill. Bill doesn't spoil movies. Bill is considerate. Be like Bill."

"This is Bill. Bill mutes himself on Zoom when not speaking. Bill is smart. Be like Bill."

"This is Bill. Bill returns his shopping cart. Bill isn't lazy. Be like Bill."
💡 Did You Know?
- •The meme went massively viral in late 2015 and early 2016
- •Generator websites popped up allowing people to make custom Bill memes
- •Bill became so popular that anti-Bill memes emerged mocking the format



